Quote:
Originally Posted by Mack";p="
He is a genius at appealing to complete idiots.
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I don't know if I'd call them idiots. He knows how to market ideas to a very large audience and make it sound like common sense. His goal is not to preach to convert. His goal is to preach to the choir... same as most media outlets. It makes good economic sense.
Air America appeals to the same model but chooses a smaller niche audience and one that is less likely to listen to the radio and one that goes against the grain enough to scare off most potential sponsors.
Air America should have chosen another medium. Limbaugh chose the right one and he knows his audience.
I see his opinions as no more valid than those of people on this forum, but I do respect his talent for the entertainment business.
It is unfortunate that his model of entertainment is likely to be what all "news" resembles soon.
The objectivity ethic of journalism is dying due to its own impossibility. The result will be a lack of even attempting that objectivity or of simulating it by telling a biased audience what they already believe. People will only hear the news that they believe in and think concerns them particularly. The nation will drift further apart.
Just hoping that the counter-reaction comes around soon.