To lower prices...
Either the supply has to go up, or demand has to go down.
If it had to be one way or the other, I would go with lowering demand. Is that realistic, considering our (domestic) thirst for oil (not to mention increasing international demand for oil)? Probably not.
As nations develop, they all appear to follow the same path (agriculture to industry to service), and two of the planet's giants - India and China - are just now hitting their stride when it comes to the consumption of oil.
We need to turn away from fossil fuels at some point - sooner rather than later.
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"Just because you can, doesn't mean you should."
-- Author Unknown
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