Sexist peloton ad?

Discussion in 'Current Events' started by Ray9, Dec 11, 2019.

  1. Ray9

    Ray9 Well-Known Member

    Joined:
    Oct 27, 2014
    Messages:
    860
    Likes Received:
    308
    Trophy Points:
    63
    Gender:
    Male
    Gossip and schadenfreude are staples of the human condition, so it’s not surprising that social media sites are in high dudgeon over an apparent sexist ad for Peloton stationary exercise bikes. The indignant media storm is so severe that the company has suffered stock losses measured in the billions. Internet media attacks on the company are a red flag for a phenomenon afoot that instead of studying and understanding an inadvertent incident that appears to have sexist overtones, the reflexive response is to destroy the source.

    The commercial is a Christmas ad suggesting that a $2,000 exercise bike would make a good gift for a husband to give a wife that has probably been daydreaming about getting one for years. It’s a piece of equipment that is essentially identical to those found in gym spinning classes where members spin and sweat under the leadership of a spin coach.

    The ad says more about Madison Avenue and television advertising than it does about apparent institutionalized sexism. It’s probably true that the woman appears meek and grovelingly grateful for the gift but that’s on the producers of the ad not the company selling the product. Don’t forget that in 1961 FCC head Newton Minnow stated that television and its advertising were becoming a voyage to the bottom of the Bell Curve. He described television and television commercials as a “vast wasteland”.

    If you want to see a bad TV commercial watch the one for GMC’s Denali truck. In the ad a wife or significant other gets her mate cheap sunglasses. He then trumps her gift with expensive trucks for both suggesting that her financial resources pale compared to his.

    He got the blue one for himself but she wants it so she blocks it with her body indicating that access could be denied if he doesn’t relent and let her have her way. This looks like body-language sexism. She is an apparent, spoiled sex object messaging that sex will be withheld if the mate doesn’t play ball; “whatever Lola wants, Lola gets”.

    Minnow would probably swallow his face if he saw what television and television advertising have become. One ad depicts the Idaho Spud Man hijacking a car with a student in it. Ban those Potatoes!

    Peloton may emerge better off in the long run because many more eyes will be on its niche product. And after all, everyone benefits from exercise.
     
  2. Egoboy

    Egoboy Well-Known Member Donor

    Joined:
    Oct 31, 2017
    Messages:
    44,763
    Likes Received:
    32,099
    Trophy Points:
    113
    Gender:
    Male
    TurnerAshby and Spim like this.
  3. roorooroo

    roorooroo Well-Known Member Past Donor

    Joined:
    May 14, 2017
    Messages:
    2,814
    Likes Received:
    3,091
    Trophy Points:
    113
    Gender:
    Male
    My wife does triathlons, so maybe that clouded my perception, but what I saw in the commercial was a wife that was already an amateur athlete and trained practically every day anyway, so the husband bought her a nice training bike. Big deal. The United States is filled with goobers who find offense with practically everything.
     
  4. Texas Republican

    Texas Republican Well-Known Member Past Donor

    Joined:
    Aug 10, 2015
    Messages:
    28,121
    Likes Received:
    19,405
    Trophy Points:
    113
    Some people are easily offended. In fact, they look for situations where they can claim offense.
     
    roorooroo and GaJenn like this.
  5. Capt Nice

    Capt Nice Well-Known Member

    Joined:
    Feb 10, 2017
    Messages:
    9,998
    Likes Received:
    10,217
    Trophy Points:
    113
    Gender:
    Male
    Sure she looks good. Most people couldn't look that god without some form of exercise. Peloton is top drawer equipment.
     
  6. Sanskrit

    Sanskrit Well-Known Member

    Joined:
    Feb 12, 2014
    Messages:
    17,082
    Likes Received:
    6,711
    Trophy Points:
    113
    Husband buys wife Peloton. She shrieks and reeees about it.

    He returns the Peloton and buys himself a sex robot with the refund.

    This is the ad we all really want to see.
     
    StarFox likes this.
  7. FlamingLib

    FlamingLib Well-Known Member

    Joined:
    Sep 27, 2018
    Messages:
    3,903
    Likes Received:
    2,192
    Trophy Points:
    113
    Will we be seeing a similar ad? One where the wife is giving the husband an exercise bike? No? Then the ad is sexist.

    Of course it is. You don't give your wife an exercise bike as a gift. Not unless that's what she's told you she wants, and the commercial strongly suggests this was a surprise for the wife. What husband does that? The message couldn't be more obvious if you shouted it: DON'T GET FAT!
     
  8. roorooroo

    roorooroo Well-Known Member Past Donor

    Joined:
    May 14, 2017
    Messages:
    2,814
    Likes Received:
    3,091
    Trophy Points:
    113
    Gender:
    Male
    Apparently so...
     
  9. FatBack

    FatBack Well-Known Member

    Joined:
    Oct 2, 2018
    Messages:
    52,324
    Likes Received:
    48,716
    Trophy Points:
    113
    Gender:
    Male
    The Salvation Army gets tons of such "top equipment" each year.
     
  10. BuckyBadger

    BuckyBadger Well-Known Member

    Joined:
    Aug 15, 2018
    Messages:
    12,354
    Likes Received:
    11,778
    Trophy Points:
    113
    I prefer Nordic Track:

    [​IMG]

    However, exercise is key to looking and feeling better no matter what you use.
     
  11. william kurps

    william kurps Banned

    Joined:
    Nov 6, 2019
    Messages:
    5,041
    Likes Received:
    1,872
    Trophy Points:
    113
    I always enjoy seeing women walking there dogs , but I guess that's just me thinking we live in one heck of a country
     
  12. therooster

    therooster Banned

    Joined:
    Feb 28, 2014
    Messages:
    13,004
    Likes Received:
    5,494
    Trophy Points:
    113
    Take it back and get her a washing machine and some clothes line.
     
  13. Creasy Tvedt

    Creasy Tvedt Well-Known Member

    Joined:
    Mar 19, 2019
    Messages:
    10,291
    Likes Received:
    13,163
    Trophy Points:
    113
    Gender:
    Male
    This sounds like something a fat person would say.
     
    HTownMarine likes this.
  14. vman12

    vman12 Well-Known Member Past Donor

    Joined:
    Jun 25, 2015
    Messages:
    66,645
    Likes Received:
    46,476
    Trophy Points:
    113
    Yeah I mean it was obvious she didn't want it because she got up at 6 am to ride it everyday and made videos doing it every day.

    She didn't look happy at all. Probably killed her husband at the end of the commercial.

    Plus, everyone knows that not-fat people can all run marathons naturally and don't need to exercise.
     
    Last edited: Dec 12, 2019
  15. HTownMarine

    HTownMarine Well-Known Member Past Donor

    Joined:
    Jun 12, 2013
    Messages:
    8,348
    Likes Received:
    4,155
    Trophy Points:
    113
    Its sexist if you're fat and the sight of a fit woman makes your blood boil...
     
    Creasy Tvedt and vman12 like this.
  16. Creasy Tvedt

    Creasy Tvedt Well-Known Member

    Joined:
    Mar 19, 2019
    Messages:
    10,291
    Likes Received:
    13,163
    Trophy Points:
    113
    Gender:
    Male
    Speaking of Peloton... weeeee doggies is that company's business model going gangbusters right now.

    I used to join the live studio rides, and there'd be like 4 or 5 thousand other riders connected. Now, you see class sizes upwards of 20,000.

    The COVID has turned the world into a bunch of couch potatoes, and Peloton is doing their part to fight the flab.

    Go Peloton!
     
  17. Creasy Tvedt

    Creasy Tvedt Well-Known Member

    Joined:
    Mar 19, 2019
    Messages:
    10,291
    Likes Received:
    13,163
    Trophy Points:
    113
    Gender:
    Male
    I'm pretty sure it's racist to, because everything seems to be these days.
     
  18. Surfer Joe

    Surfer Joe Well-Known Member Past Donor

    Joined:
    Sep 13, 2008
    Messages:
    24,288
    Likes Received:
    15,354
    Trophy Points:
    113
    Lol... trumplethinskin comes to mind.
     
  19. Spim

    Spim Well-Known Member Past Donor

    Joined:
    Nov 11, 2016
    Messages:
    7,664
    Likes Received:
    6,183
    Trophy Points:
    113
    good point.

    my wife is going nuts without her treadmills at the gym. and its only been 8 days. she hates running outside. I like to bike and don't mind the heat. especially since I'm working from home, I can do 8am rides or go in the evening.

    right now shes exploring some new yoga instead, I better not suggest peleton.
     
  20. Spim

    Spim Well-Known Member Past Donor

    Joined:
    Nov 11, 2016
    Messages:
    7,664
    Likes Received:
    6,183
    Trophy Points:
    113
    lmao.

    wanna bring up Putin and Orange skin too and go for the hat trick?
     
  21. Creasy Tvedt

    Creasy Tvedt Well-Known Member

    Joined:
    Mar 19, 2019
    Messages:
    10,291
    Likes Received:
    13,163
    Trophy Points:
    113
    Gender:
    Male
    Talking about exercise equipment, up pops Trump.

    The Orange Man occupies the penthouse suite in many a head, not a dime in rent does he pay.
     
    Last edited: Mar 29, 2020
    roorooroo and FatBack like this.
  22. Creasy Tvedt

    Creasy Tvedt Well-Known Member

    Joined:
    Mar 19, 2019
    Messages:
    10,291
    Likes Received:
    13,163
    Trophy Points:
    113
    Gender:
    Male
    It would be sexist misogyny if you did.

    Probably racist too.
     

Share This Page