Aunt Jemima to be Dropped Over Origins in Racial Stereotype

I certainly won't burn my city down because I'm not an animal.

 

You're the one dissing someone not me. Suddenly like this label and respecting the image on it makes one what? What are you insinuating here? You don't believe the image looks like a early 20th housewife? You don't believe she is someone's Aunt in the protrayal. Why are your trying to diss the image? We had a black woman who took care of us for two or three days a week when I was growing up when my mother worked and she wore a white house keeping uniform and yes a scarf or whatever you call it around her head and we all loved her more and than that RESPECTED her and boy you had better not misbehave and I remember she made the best cinnamon toast because of the way she mix the butter and cinnamon and sugar together first. She reminded me of Aunt Jemima why are you dissing her or something?

 

Since you I assume are Afro American I need to ask you this. Is the use of the term "Aunt" for Black woman a sign of "respect". I had a room mate in the Air Force from the deep deep small town South. I spent a few week ends at his house and dated his sister for a short time. Once time during my roommate called a Black man barometer his town "uncle" Xxxxxxxx. I asked WTH. He explained that since that Black man was a "good N........" and not "lazy" his family refers to the Black guy as Uncle xxxxx" out of respect. What do you say about that? Is "aunt or uncle used as a sign of respect by Southeners ?!

I know that thus roommate when I met his parents and sister he introduced me as this is my "Yankee roommate". Must have been a sign of respect for me, you think?

 

Never heard that BS before and I am from down South.

 

There's nothing wrong with that, or at least there hasn't been since this product was on the market,. So why now?

 

And you still can't tell us why it's racist, all you can do is deflect.

I recall when you used to go into great detail with your conspiracy theories to explain how Smollett was the victim of a racist hate crime. You had an answer and explanation for everything that looked wrong and pointed towards a hoax. There no shortage of words in your posts, just detailed theories of how he was the victim, and you did this page after page, week after week.

Today you can't even tell us why something is racist. We've handed you the soapbox and you seem have stage fright.

 

Again, I gave the example of black celebrities and actors who use their public brand(rightly) to sell themselves. If african-American ingenuity can be celebrated in the present, why not the past?

 

Don't bother. It isn't worth it. If you want to make a real difference, run for and get on your school board. Get others with your worldview to run for school board. When you have the power, begin shedding teachers that are spreading the venom. Right now in every conservative school district in the country, left wing fanatics are teaching your 8th graders about white privilege, transgenderism and diversity/inclusion. They did it to both of my children. This is the reason why you saw high schoolers in many conservative white communities out there with their BLM signs. They are capturing the minds of our children in their cult.

 

The second one you posted, how long ago was this ad used? I've never seen it. The one I posted is the one used today and it's definitely NOT the same woman, unless Aunt Jemima gave up the pancakes.

 

A lady smiling?

Right. See, If your not even willing to figure out "why" it might be more then that, then what's the point of even chiming in?

I'm sure she will cry about it to Capt Crunch and the Trix rabbit at the next meeting.

Well there is a couple of potential reasons

The optimistic one is that the company saw the current events and felt it was time to make a change so their mascot wasn't a racist depiction.

The cynical one is that the company didn't want to end up at the receiving end of a negative social media campaign and so decided to make the change now as to capitalize on the good PR it would bring.

Most likely a combination of thr two and momentum. This isn't the first time I've heard this pop up as an issue but I dont think their was enough societal interest to do anything about it.

 

Thank you for your perspective.

 

Im willing. Please tell us why the current image is offensive.

 

AGAIN, here is the image in question, please, someone, ANYONE, explain why this image is offensive

 

I don't see what is wrong with this picture. Or the new one. Is there a secret code somewhere?

 

I already have. A page or two back. Google "Minstrel Mammy" for additional info.

 

Does she look like a mammy ? No, she doesn't. The "mammy" excuse holds no water.

 

I am pretty sure you don't, did you have a Mammie growing up.

 

Nothing about this picture is any kind of mammy. You just keep saying that because you really have nothing else. Looks like a black woman smiling.

 

I just said that advertising and marketing is done "so that their product is floating around your brain and influences your purchasing decisions".

If you've already bought the product before, you are now influenced by your previous experience with the product instead of the way the package looks. Your memories of using it are more persuasive than a picture of a lady.

If you've never bought the product, and especially when it had the old packaging, why would new packaging make a difference to you? Maybe you might even buy it now.

Either way, nobody has lost anything.

 

Instead of BLM, it's becoming more like OBLM "Only Black Lives Matter."

 

Wait. What?

How exactly were they "depicted"?

 

I really don’t give a damn if they rename overly processed, high fructose garbage pancake syrup that hasn’t been anywhere near a maple tree something else, I wouldn’t buy the garbage in the first place. If it appeases the weak and frail amongst us, have at it. To me it is equivalent of renaming top ramen middle ramen or over there ramen. Who really gives a crap? If someone feels better about renaming pancake syrup they have vastly larger problems than pancake syrup. They need professional help.
Now if we start seeing this,


Might want to sit up and pay attention.

 

Actually, I'm glad and Uncle Ben can go, too.

 

I think everyone where I'm from had a mammy

I had a mammy. My great grandmother.

 

Maybe these companies might consider keeping the diversity in their product marketing and adding some to their leadership instead of the usual corporate bullshit Wizard of Oz communication....

Conagra: https://www.conagrabrands.com/our-company/corporate-leadership

Pepsi: https://www.pepsico.com/about/leadership

Mars: https://www.mars.com/about/leadership

29 C-Level Executives. 0 Black Women. 1 Black Man. C-Level corporate executives might be a lot of things, but snowflakes is not one that comes to mind, for me anyway...

Shoot 'em an email why don't you. Let them know how much you love the historical branding and how disappointed you are with their actual level of inclusion of black Americans on their leadership teams.